When did M change it's colors?

"Arch Duke Maxyenko, Shit Talk Extraordinaire" (arch-duke-maxyenko) 03/01/2014 at 14:51 • Filed to: None

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From red/purple/light blue to red/dark blue/light blue?

Lumpy44, Proprietor Of Fine Gif > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 14:55

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I don't really see a difference in the dark blue or purple.

The fun of being slightly colour blind.

El Relámpago(LZone) - Humanity First! > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 14:55

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The 80's are over, get over it.

Arch Duke Maxyenko, Shit Talk Extraordinaire > Lumpy44, Proprietor Of Fine Gif 03/01/2014 at 14:56

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Maybe they are too?

Lumpy44, Proprietor Of Fine Gif > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 14:57

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Must be, I like the blue better now that I GIS'ed it.

Cherry_man1 > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 15:02

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Slightly different shade it looks like more then likely if you were to take a color sample in shop they would be very close

Lumpy44, Proprietor Of Fine Gif > Lumpy44, Proprietor Of Fine Gif 03/01/2014 at 15:02

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The colours originally came from Texaco (red) for their partnership with BMW and blue for the Bavarian region of Germany where BMW is from and the purple being a transitioning colour that meant partnership. No idea why they changed to dark blue in the middle.

Telumektar > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 15:03

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I think they have always used Indigo, which can bee perceived both as dark-ish blue and purple

Lumpy44, Proprietor Of Fine Gif > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 15:10

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Upon further inspection:

The original colours came from a partnership with Texaco (red) and the Bavarian region of Germany where BMW is from (blue). The purple was meant to be a transitional colour between them.

The partnership with Texaco ended and the purple was changed to a darker blue because there was no longer a partnership. The rights to the red had to be purchased by BMW.

Hemmings article on history of /M

SnapUndersteer, Italian Spiderman > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 15:18

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OP, you're colorblind

BoxerFanatic, troublesome iconoclast. > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 15:48

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Courtesy of BMWBlog , the explanation of the Motorsports color stripes.

Since we just posted some bits from BMW’s history, we decided to stay on the topic and talk about the ///M logo, the three stripes that make M branded cars even more recognizable. So, let’s see what we can learn about the “M” today.

The first Red stripe represented Texaco, the famous American oil retail brand, who had partnered with BMW during the early days of M racing. Blue represented BMW and Bavarian region. The purple was used to represent the partnership and to allow for a nice transition between the two colors, blending as some may call it.

Once the BMW/Texaco partnership ended, BMW had to buyout Texaco for the rights to the red.

For those of you that are in the imaging or graphics field, here is something that I dug out, the color names and codes used in the ///M stripes:

Pantone:
Blue — Pantone Process Blue
Purple — Pantone 268
Red — Pantone Warm Red

Paint:
blue violett GLASURIT-BMW 4000
light blue GLASURIT-BMW 5002
red GLASURIT-BMW 353

RGB:
Blue — 0 138 201 (Hex: 008AC9)
Purple — 43 17 90 (Hex: 2B115A)
Red — 241 26 34 (Hex: F11A22)

Pantone = color process (order) used by printing shops to define colors.

Paint = in this case it is refering to a GLASURIT paint code. Or a specific mix of auto paints.

RGB = Red, Green, Blue. The same process your computer monitor or TV uses to make colors.

Knowledge is half the battle.

BTW, BMW Motorrad uses the dark blue, red, and white for it's competition colors.

Arch Duke Maxyenko, Shit Talk Extraordinaire > BoxerFanatic, troublesome iconoclast. 03/01/2014 at 15:53

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But then there is this:

Biodegradable Wiring Harness > Arch Duke Maxyenko, Shit Talk Extraordinaire 03/01/2014 at 20:46

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Hmm I think the OP is right. It looks very blue in all the newer photos I can find.

Definitely used to be more of a violet.